Dr. W. Scott Downey
Dr. W. Scott Downey
Purdue University
 Dr. W. David Downey
Dr. W. David Downey
Purdue University
 ProSelling
 Mr. Michael A. Jackson
Mr. Michael A. Jackson
Adayana
 Dr. Laura A. Downey
Dr. Laura A. Downey
Purdue University


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Order Here
For Instructors:

Why should you adopt ProSelling?

ProSelling is the newest book dedicated to understanding the sales process in agriculture and other industries where people aren't afraid to get their hands dirty.

ProSelling was developed by authors who have extensive experience in sales and marketing, so you know you'll be using a book that is grounded in practical application as well as foundational concepts and research in sales and marketing.

How will ProSelling help you accomplish your teaching objectives?

ProSelling is used in a class with more than 300 students each semester.  Supporting materials are not just created to sell books.  They offer practical guidance developed in partnership with other adopters and include:
  • Powerpoints
  • A Test Bank
  • Video Clips
  • Course Design Tips
  • Classroom Activities
  • Personal contact with the authors
Together, these tools make adopting ProSelling simple, and they make running a sales course a snap!


ProSelling: A Professional Approach to Selling in Agriculture and Other Industries
The most current book on agriselling, sales and marketing for industrial sales professionals on the market today.


Practical!

Lots of great examples!

Tremendous tools!

Lessons like, "Understanding Customers" are practical for any profession, even beyond sales.


The leader for the authorship team for ProSelling is Dr. W. Scott Downey.  Scott is assistant professor of sales and markeitng in the department of agricultural economics at Purdue University.  He is the 2011 recipient of the Agriculture and Applied Economics Association's national award for distinguished teaching for faculty who are less than ten years into their careers as well as several other awards.  He teaches an introductor sales course to 300-400 students each semester, as well as an advanced sales course for students majoring in sales and marketing.  He is a frequent speaker and consultant to professional salespeople in industrial settings.  His strategic approaches to sales and marketing have been adopted by large companies like John Deere, Syngenta, and National Oilwell Varco.  Since 2007 he has coached more than 100 sales professionals toward production of more than $75 Million in sales -- each working with just one customer.
For Readers:

Why should you read ProSelling?

ProSelling is the newest book dedicated to understanding the sales process in agriculture and other industries where people aren't afraid to get their hands dirty.

ProSelling was developed by authors who spend time out of the classroom, working with sales professionals in the real world.   You'll be getting tips and ideas for how to sell more professionally from people who work with some of the best salespeople in the world.

How will ProSelling help you accomplish your career objectives?

ProSelling has been developed through interaction with thousands of professional salespeople inside and outside of agriculture.  The book includes practical tools to help sales professionals and learners, including:
  • Analyze Markets
  • Prioritize Customers
  • Develop Sales strategies
  • Understand Buyers
  • Communicate Effectively
  • Handle objections
  • Leverage Networks
ProSelling is designed to help novice sales professionals get a quick start and help experienced veterans improve their game.